Graphic Designer / Art Director
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Steve Madden Maxima Campaign

Steve Madden Maxima Launch

Role: Graphic Designer

Duration: 3 days

Process: Create Animation, Conceptualize Design, Finalize Deliverables

Tools: Photoshop, AfterEffects, Shopify

In spring 2022, Steve Madden dropped the limited edition Maxima-S Multi Sneaker in collaboration with influencer Noel Lapalomento. As senior e-commerce designer, I designed homepage and collection banners, paid social ads, ghost ads, SMS messages and five email newsletters featuring an original zig-zag animation created with AfterEffects.


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HOMEPAGE & COLLECTION BANNERS